Linguistics And Sustainability: A View
DOI:
https://doi.org/10.64882/ijrt.v14.iS1.1010Keywords:
Linguistics, Language, Sustainability, media, environmentAbstract
Sustainable, according to Longman Dictionary of Contemporary English, is, i.e. ‘able to continue without causing damage to the environment’. I believe Knowledge is sustainable, regardless of its form. The tradition of knowledge, beginning with Mahadeva (Lord Shiva), was carried forward by Sage Ved Vyas. Sustainability is generally understood through environmental science, economics, and policy, yet linguistics, i.e. ‘a scientific and systematic study of language’, is humanity’s primary medium of communication. It plays an equally foundational role in shaping sustainable societies. This paper explores the thematic connections between linguistics and sustainability, focusing on how linguistic practices impact environmental awareness, preserve ecological knowledge, shape public discourse, and support inclusive sustainability policies. By examining indigenous knowledge systems, environmental communication, digital media, and global governance, the paper argues that language is not merely a weapon for describing sustainability but a driving force that determines how societies conceptualise, negotiate, and act upon environmental challenges.
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