The future of the Indian retail industry and AI: a Systematic Review of Sustainability
DOI:
https://doi.org/10.64882/ijrt.v14.iS1.979Keywords:
Artificial Intelligence, Supply Chain Management, SustainabilityAbstract
The fashion industry frequently fails to meet sustainability targets; however new technology developments provide a variety of solutions to this problem. One particularly promising helper in advancing sustainability in fashion is artificial intelligence (AI). This study of the literature examines the possible advantages and drawbacks of AI in relation to the sustainability of the fashion industry. After a systematic literature review and conducting a pilot survey we find that AI has a wide range of uses in the fashion industry, including supporting sustainability initiatives in waste management, supply chain management, creative design, sales and promotion, and data analysis. Even though AI has a lot of promise, it's crucial to recognize its drawbacks, such as the amount of data needed and the accompanying implementation costs. The studied literature emphasises the importance of responsible resource management, accessible services, and effective customer satisfaction, both now and in the future, all of which align with the complex nature of sustainability. In conclusion, AI is an essential ally in steering the fashion industry toward a more sustainable future, despite certain misgivings.
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