Dr. Kamal Kishor Pandey, Dr. Himanshu Dargan, Dr. Rahul, Ms. Nidhi Varshney. (2026). Leveraging Network Marketing for B2B Sales: Strategies, Challenges, and Market Impact. International Journal of Research & Technology, 14(S1), 724–734. https://doi.org/10.64882/ijrt.v14.iS1.1110